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For decades, if you wanted a quality pack in the U.K., you sought out a Karrimor bag. Fueled by both the post-war boom and England’s emerging interest in outdoor pursuits, the Karrimor Bag Company grew out of Charles Parsons’ Waterfoot bicycle shop, initially selling cotton-duck cycling bags. Soon enough, the company – known as Karrimor Weathertite Products by the 1950s – expanded to backpacks and, then, to a broader range of outdoor gear. Innovation has long been at the center of the Karrimor brand, from its waterproof textured nylon fabric to its lightweight, no-frame packs. And, that commitment hasn’t wavered: Over the years, Karrimor gear has accompanied mountaineers up Everest and Annapurna, while today, elite athletes’ input shapes its active products. Now owned by Sports Direct International, the company has since applied its approach to athletic gear and workwear.